In this episode meet two CEOs familiar with the good, the bad, and the ugly of what’s in your computer. Now that Paul Otellini has put Intel inside Macs and PCs, he’s trying to make sure that Intel is at the core of home entertainment, business transactions, and health care. At Symantec, John Thompson is secure in the knowledge that his company is the leader in protecting every technology user from viruses, spyware, and invasions of privacy.
Subjects: Business Skills
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CEO Exchange: Winning The Game: The Rough-and-Tumble Business of Sports
Get an insiders’ glimpse into the high-stakes world of professional sports from two executives who know it best. David Stern, Commissioner of the National Basketball Association, has taken his sport to new heights while trying to keep viewers from heading for the exits. Major League Baseball Commissioner Bud Selig has sought to level the field between big market and small market teams while playing defense about alleged steroid use by athletes.
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Up-selling Products and Services in Tourism and Hospitality
The total tourism and hospitality experience consists of both products and services. Products are considered more tangible whilst services are intangible in nature. Recognition and an understanding must be developed of the key differences existing between a product and service before they may be marketed more effectively. The marketing concept implies an organization aims all of its efforts at simultaneously satisfying its customers and achieving its own corporate goals. Up-selling is a marketing tool used in an attempt to have the consumer purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale. Training employees to up-sell during the selling process may lead to increased consumer satisfaction through value adding as well as increased profits for the organization.
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Making Decisions and Being Assertive
This fresh, quick-paced video shows how self-awareness is a prerequisite to making good decisions and being assertive. Teenage characters demonstrate these skills in everyday situations in a series of dramatic vignettes. Throughout the video a young host comments on the skills they use, reviewing the steps of decision making: identifying the problem, listing the alternatives, exploring feelings and values, weighing the pros and cons of each alternative, making the choice and evaluating the choice. The second part of the video examines the differences between passive, aggressive, and assertive behavior. The scenarios address a range of issues including careers, relationships, bullying and cheating.
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Designing a Lawnmower
We follow the design process during the design of a new lawnmower. The company needed a new lawn mower so they approached an industrial design office with a brief. Topics include brainstorming, ideas, sketches, 3D renderings of the best designs, prototypes, testing the cutting ability, standard tests in the factory, engineering design, manufacture and launch.
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Succeeding at Work – The Adventure Begins
This award winning production is intended to help new employees in public and private sector organizations explore the behaviors and interpersonal skills that will be essential to their success.
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The Stanford Video Guide to Financial Statements
Financial statements need not be an impenetrable web of numbers. Analysis can be both simple and logical. Whether you are an investor, lender, supplier, customer, or acquirer, basic financial analysis can save you painful losses and win you big profits. Professor George Parker provides both line-by-line explanations of the three key financial statements used by US companies and logical, common-sense approaches to interpreting what they reveal about value, profitability, and ability to pay bills. The Balance Sheet: What does this company own?; How much debt is it carrying?; How much money have investors put in? The Income Statement: What is the sales volume?; What kind of expense is the company incurring?; How much money is the company earning?; Which income figure should I look at: operating income, income before interest and taxes, or net income? The Cash Flow Statement: Will this company be able to pay its bills?; Where’s their cash flow coming from? Includes free study guide and extra study guides are available for purchase.
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Stanford Video Guide to Financial Statements – Study guide
This study guide covers the principles of financial statements and is a compliment to the Stanford Video Guide to Financial Statements.
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The Stanford Video Guide to Negotiating
Negotiating is the art of making better deals. Making the right deal can turn a small venture into a big one, or it can turn a quiet product into a blockbuster. Skill, preparation, and confidence are the keys to negotiating well. The Stanford Video Guide to Negotiating will keep you a step ahead of your negotiating counterparts. Learn about: Anchors – Learn how to control the range of negotiations and make it work for you, not against you; Framing – Understand why the words you choose can be just as important as the positions you take; The myth of the fixed-pie – Know when being too tough can cost you money; Escalation of commitment – Know when and why you have to be willing to walk away; First offers – Learn both when not to make the first offer and how to make the right offer when you do; Bidding strategies – Identify the hidden messages behind bids and offers; Post-settlement settlements – Learn how you can adjust good agreements and make them great ones; Uncertainty – Learn why understanding risks can smooth your path to agreement; Flinches, nibbles, and red herrings – Learn why they work and how to counteract them. Includes free study guide and extra study guides are available for purchase.
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The Stanford Video Guide to Negotiating – Study guide
This study guide covers the principles of negoiating and is a compliment to the Stanford Video Guide to Negotiating.