A primer on ways to sprinkle your brand and your content throughout the Web using on-demand methods such as RSS, activity streaming through social channels such as Twitter and FriendFeed, widget embedded content, and shared application platforms.
Countries: US
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Harnessing the Power of Blogs
As a platform for daily online publishing, blogs can dynamically connect your site to the larger online ecosystem and draw people to your site. The more readers that link to your blog, the higher your search engine ranking. Learn how blogging can expand your editorial mission.
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How to Pull Off a Successful Redesign
Redesigning your Website starts with preplanning, goal setting, and getting early buy-in from stakeholders. Nine key steps are outlined, including developing a redesign blueprint, creating mockups to communicate to developers, and conducting user testing.
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Mobile Strategies
Sabina Shnapek, Director of Advertising Sales, Ad Infuse Mobile content usage is rapidly expanding, offering opportunities for content owners and advertisers to deliver content to mobile devices. Here’s how to get started, from market assessment and business case planning to partnering, distribution and revenue strategies.
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Secrets of Search Engine Optimization
Search engines present both challenges and opportunities for site designers and developers. Learn how search engines judge a Web page’s relevance and importance, how to improve your site’s ranking, and what it takes to draw more visitors from search engines.
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Smarter Strategies for Enewsletters
Spam complaints. Blocked images. Mobile devices. List churn and more. Learn practical Enewsletter optimization tips that improve deliverability and readability. Gain insights on how to develop revenue streams as well as how to attract and keep subscribers.
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Staying Out of Legal Troubles
Protect your content and your brand-and stay out of hot water at your site. Know your risk of liability for defamation or copyright infringement, particularly in user-generated content. Privacy policy requirements and other privacy issues are also covered.
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Ernest Hemingway
More than 40 years after his death, Hemingway is one of the most widely read and written about American authors. Many of his works are still in print, some in as many as 20 languages, including A Farewell to Arms, The Sun Also Rises and For Whom the Bell Tolls. It is the art of Hemingway’s story telling that forms the heart of this film, the point of departure from which Hemingway’s work is uniquely explored.
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Design: e2
2 design season one examines the economies of being environmentally conscious in green building design. Includes all six series episodes: The Green Apple, Green for All, The Green Machine, Gray to Green, China: From Red to Green, and Deeper Shades of Green.
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Jean-Michel Cousteau: Ocean Adventures: Sharks
Long feared as an object of terror, sharks are gaining a new reputation as a species that is quickly disappearing. Cousteau and team travel to Polynesia and South Africa to explore the role of this keystone species. The Gray Whale follows the longest, most urban migration route, passing busy cities and ports. The Cousteau team follows the migration of these giants from Baja to the Arctic to investigate their sudden decrease of population.